Montblanc joins Comms8's latest client portfolio

Montblanc joins Comms8's latest client portfolio

Comms8 is proud to announce Montblanc to be its new client! Montblanc is an established German manufacturer of refined writing instruments, stationery, watches, jewelries and leather goods. Comms8 is excited to provide marketing service to further strengthen the leading position of Montblanc.

Travelling, Dining out, Entertainment… Here's What the Chinese Spent $146 Billion on Over New Year

Travelling, Dining out, Entertainment… Here's What the Chinese Spent $146 Billion on Over New Year

A Close Look at How Chinese Consumers Spend Their Money on Chinese New Year

Chinese New Year, also known as the Spring Festival in China, is an important Chinese festival celebrated at the turn of the traditional lunisolar Chinese calendar. Chinese New Year holiday is a time when Chinese citizens reunite with their family and usually a time when they spend. 

How Chinese Brands Won Over Our Hearts this April Fool's Day

How Chinese Brands Won Over Our Hearts this April Fool's Day

Chinese brands start to embrace the April Fool’s Day

For brands around the world, April Fool’s Day is the perfect chance to communicate with their audience and improve brand awareness. Nowadays, Chinese brands are more global-centric and have started relating with the international audience by tapping in the global festivals and topics.  We have picked two of the best Chinese campaigns embracing the sense of humour on this April Fool’s Day. 

Top Five Takeaways from Advertising Week Europe 2018

Top Five Takeaways from Advertising Week Europe 2018

Click here to see what Comms8 found out at Advertising Week Europe

What’s the biggest fear for a brand owner?

What’s the biggest fear for a brand owner?

What’s the biggest fear for a brand owner? Investing in a marketing campaign that fails to see the growth in sales? Comms8 explains how to take advantage of a fully integrated marketing campaign!

Case Study: Comms8 Helps Launch Eco-Friendly Capsule Hotel in Hong Kong

Case Study: Comms8 Helps Launch Eco-Friendly Capsule Hotel in Hong Kong

Read how Comms8 acquired extensive local and international media coverage and helped SLEEEP to open Hong Kong's first eco-friendly capsule hotel. 

4 Top Tips for Using Data Meaningfully

Big data is the buzzword in the comms industry these days. But how do comms professional use data in a campaign? What are some of the best ways to use data meaningfully?