Google dominates the search engine industry globally, but Baidu is king in China. Want to expand your business in China? Tailor your SEO strategy accordingly. Here are the five biggest Chinese search engines you need to know about.
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Advertising
Fostering Creative Brilliance and Inspiring Industry Evolution: Comms8’s Journey at Cannes Lion 2023
Cannes Lion 2023 was a transformative experience for Comms8, fueling our passion for creative brilliance and industry evolution. In this article, we will share our invaluable takeaways from the panel discussions and our experience of connecting with industry practitioners. We also extend our discussion about the advertising landscape in Asia and Europe.
Non-fungible tokens (NFT) started to be popular in the world in 2021., and untill now, it still is the talk of the town. Some investors have questioned whether NFT has already reached its peak in the digital market. From different NFT projects launched in Asia, we can foresee the NFTs in Asia are going to be the next big market. In this article, we are going to discuss the coming NFT trend in Asia and the reason giving rise to their success.
Whether you are from the East or the West, the desire to tell and share stories that engage never fades. The power to communicate with audiences is through a captivating story that is richly threaded with brand values. While this is a main stay in Europe and the US, the picture is a little more varied in China.
Alipay: “The Place I Call Home” (七里地), the most touching promotional video this new year
“The Place I Call Home”is a micro movie shot by Ann Hui, the famous Hong Kong director, as the promotional video for Alipay’s new year red pocket campaign - “fortune collection” (集五福).