With a population of 123 million, Japan boasts one of the world’s most advanced economies and is also Asia’s first industrialised nation. However, when it comes to social media and digital tools, Japan lags behind its neighbours, South Korea, Taiwan and China.
Read MoreWant to grow your brand in South Korea? With nearly 98.6% of its population having internet access, the Republic of Korea thrives in e-commerce even with a smaller population compared to other countries.
Read MoreChina’s dream ride on the digital wave has been nothing short of phenomenal. As Southeast Asian nations strive to build their own digital economies, can China’s successes inspire them to reach new heights?
Read MoreLemon8, TikTok’s sister app, was launched globally in early 2023. ByteDance, its parent company, is positioning the lifestyle app as a competitor to Instagram. Here’s everything you need to know about Lemon8, its features and how your brand can leverage it for success.
Read MoreWhile the buzz around TikTok and Snapchat is undeniable, the advertising potential of the Meta, Facebook and Instagram world shouldn’t be underestimated. Here’s how Meta Ads offers a powerful toolkit for businesses of all sizes in 2024.
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