Carol Chan Joins Global Brand Leaders at Cannes Lions UK-China Roundtable

We’re thrilled to share that our Founder and Managing Director of Comms8 Carol Chan, has been invited to moderate a special roundtable at this year’s Cannes Lions.

On 17 June 2025, Carol will be joining brand leaders from the UK and China at the “Building Global Bridges: UK × China Brand Leadership Roundtable.” Hosted by UK Advertising (UKAEG) in partnership with the China Advertising Association (CAA), the session will take place at the UK House @ Cannes Lions and is set to spark insightful discussions on international collaboration in branding.

With global growth at the forefront of many brands’ ambitions, this roundtable will dive deep into the importance of cultural intelligence, creativity, and cross-border partnerships in navigating international markets. From market entry to localisation and long-term brand building, Carol will be facilitating the dialogue and sharing her experience in developing culturally nuanced strategies that resonate across continents.

Are you attending the Cannes - UKAEG roundtable this June? If you’re keen to explore the Chinese market, foster global partnerships, or tap into the power of creativity for brand expansion, we’d love to connect.

Drop us a message — we’re keen to explore new partnerships and exchange fresh perspectives.