While the buzz around TikTok and Snapchat is undeniable, the advertising potential of the Meta, Facebook and Instagram world shouldn’t be underestimated. Here’s how Meta Ads offers a powerful toolkit for businesses of all sizes in 2024.
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Thriving with a population of 23.3 million, Taiwan is a democratic success story. Boasting a GDP growth of 2.45 percent in 2022, Taiwan presents an attractive market for businesses, especially those in the B2B sector, seeking international expansion.
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Are you looking to enter the Chinese market? Xiaohongshu (Little Red Book) is a powerful platform to reach millions. With over 200 million active users and 140,000 brands already on board, it’s a strategic move for global brands like yours.
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Known as China’s Twitter, Weibo boasts over 500 million active monthly users and is one of the top microblogging platforms where brands can share bite-sized content, short videos or social ads. Here are some tips to master the platform.
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Language is a critical bridge between brands and their international audiences. It shapes how a message is conveyed, understood, and ultimately, how consumers perceive the brand itself. Here’s a closer look at key tips to master the role of language in the global space.
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