Xiaohongshu (“Little Red Book”), beloved by 300 million+ Chinese, isn’t just a social media app — it’s a bustling marketplace! Dive into the 904 million internet user pool, but first, unlock its secrets: what is Xiaohongshu, and how can you harness its power?
Read MoreChina’s luxury market is not just growing, it’s transforming. Fueled by the digital wave, Gen Z and millennials are now demanding authenticity and experiences over products. Here are 5 expert tips to unlock more growth for your brand.
Read MoreChina’s rapid urbanisation and economic boom have transformed second-tier cities into bustling tourist hubs. But their long-term success depends on embracing their cultural heritage and adopting cutting-edge tech for sustainable growth.
Southeast Asia’s e-commerce market is poised for continued growth, with a projected GMV of $139 billion in 2023, up 6% from the previous year. China remains the global e-commerce leader, holding a commanding 26.07% market share.
Read MoreAs China’s youth unemployment rate reaches record highs, youngsters are turning to digital prayers and lucky charms for hope and guidance. This trend reflects the deep-seated cultural belief in the power of “fu” (福), or fortune.
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