Posts in Intergratedmarketing
Nestle Nutrition Build Its Brand Among Chinese Parents in the UK

SMA® Nutrition, the leading baby nutrition company in the UK, seeks to establish a stronger brand preference with the Chinese parents in the UK as well as in China.

Mintel research showed that 70% of Chinese parents in China rely on their peers living overseas for baby product recommendations.

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Air China x CNN Global Media Partnership

Comms8 worked with Air China to create a world first native advertising campaign on CNN to engage with business travellers around the world. 

The campaign successfully generated over 10.5 millions impressions and delivered an incredible £188K added value.

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