Over a billion people travelled to another country in 2013. But where were they going and why? Read on to find out the top 10 facts about global travel.

PR, Statistics, TrendCarol Chan8 August 2014tourism, china, france, Comms8Comment

The Failed Lemon: French supermarket turns ugly fruit to hero

Intermarche launched a campaign called “Inglorious Fruits and Vegetables" to turn these unwanted produce into a solution for cutting food waste.

Advertising, Inspirations, Brand, CreativityCarol Chan1 August 2014advertising, creative, france, intermarche, FMCG, PrintComment

5 Do’s & Don’ts: UK vs. China media

This blog outlines five dos and don'ts when dealing with the UK and China traditional media.

PRCarol Chan28 July 2014china, UK, Media, Comms8, UK China MarketingComment

The Next Big Thing in China: Domestic Summer Resort Tourism

Domestic summer resort tourism is set to take off swiftly in China over the next few years, according to a new report published by Chinese Tourism Academy and China Meteorological Administration. Read on to find out why.

Statistics, TrendCarol Chan10 July 2014tourism, china, Comms8Comment

4 Fastest Growing Sectors in China

Despite the World Bank's prediction that China’s growth will moderate over the medium term, there is still ample evidence to show that China remains one of the world's most dynamic markets in the next decade.

Statistics, TrendCarol Chan23 June 2014china, infographic, statistics, digital, Chinese integrated marketingComment